The Radium Appliance Co., and other vintage gems
I know I promised a rice recipe (a ricipe?), but this was too good not to share immediately.
My dad just bought a new house in Divide, and in the crawlspace, he found a box full of old letters and magazines from some previous owner. We know nothing about her--I'm working on the letters right now (going through and writing down names, dates, and places, trying to piece together this family . . . just because now that I'm out of college, I need a project!), but I'm not sure yet whether the magazines belonged to Carrie Jones, or her daughter, Susan Camp. From the age of some of the papers, I'm guessing it might be Carrie herself . . . Anyway, what we do know was that she seemed to be pretty into crochet--most of what's here is lots and lots of copies of The Workbasket, along with a few pamphlets with doily patterns. However, there are also a few very old, very cool newspapers, and a few other gems.
(You can click on any of these images for a larger version.)
I have a lot of cool things to show, so I'll probably split this into two posts. Part one: advertising!
I'm going to confess, most of the time, the advertisements in these things are much more interesting than the actual content of the paper. (I wouldn't be surprised if in seventy or eighty years, somebody said the same thing about our newspapers. I would be embarrassed, though.)
This next one was in a newspaper called Hearth and Home, from Augusta, Maine in October, 1927. It's an advertisement for "Degnen's Radio-Active Solar Pad" from the Radium Appliance Co. in Los Angeles. These newspapers are FULL of miracle remedies for common ailments (gout and bunions and deafness, for example), but this one was particularly interesting. All I'm going to say is that a little knowledge is a dangerous thing.
Radium Is Restoring Health to Thousands
Remarkable Discovery Brings Curative Powers of Radium Within Reach of All
If you are sick and want to get well and keep well, write for literature that tells How and Why this almost unknown and wonderful knew element brings relief to so many sufferers from Constipation, Rheumatism, Sciatica, Gout, Neuritis, Neuralgia, Nervous Prostration, High Blood Pressure and diseases of the Stomach, Heart, Liver, Kidneys, and other ailments. You wear Degnen's Radio-Active Solar Pad day and night, receiving the Radio-Active Rays continuously into your system, causing healthy circulation, overcoming sluggishness, throwing off impurities and restoring the tissues and nerves to a normal condition--and the next thing you know you are getting well.
Sold on a test proposition. You are thoroughly satisfied it is helping you before the appliance is yours. Nothing to do but wear it. No trouble or expense, and the most wonderful fact about the appliance is that it is sold so reasonable that it is within the reach of all, both rich and poor.
No matter how bad your ailment, or how long standing, we will be pleased to have you try it at our risk.
The rest of the full-page ad gives testimonies from customers who claim to have recovered from things like asthma, constipation, and paralysis as a result of the product. It also asks, "Will RADIUM At Last Open The Door of the Great Unknown?"
Oh, Radium Appliance Co. If you only knew.
(Incidentally, Samurai Knitter recently put up two posts about radiation which I found very interesting and which I think explain why Degnen's Radio-Active Solar Pad wasn't killing people willy-nilly in the late twenties. Well, apart from the fact that I have serious doubts as to the amount of radioactive material the Radium Appliance Co. bothered to include in the device, despite their assurance that it "contains actual RADIUM in sufficient quantities to be highly radio-active".)
Some more gems from another newspaper in the same genre: these are all from Mother's Home Life and the Household Guest, August, 1937.
TOBACCO HABIT
Formula 21 removes desire for tobacco.
CAN BE GIVEN SECRETLY.
Contains no narcotics or habit-forming drugs.
There are a lot of these advertisements, for drugs that will help your husband (though it never ADMITS it's for your husband) break his tobacco and/or alcohol addiction. Every one of them promises that the drug can be given secretly. (Another one on the same page is for a drug that "Can be given secretly in food or drink to anyone who drinks or craves Whiskey, Beer, Gin, Wine, etc.") Does this seem grim to anybody else?
This next one is also very grim, but more because if you changed the copy a little (to make it more politically correct) and inserted a couple of glossy before and after shots, this could be straight out of a women's magazine today. Actually, I think this girl's photo is much more flattering than the fat girls we get in advertisements today.
Personal to Fat Girls! -- Now you can slim down your face and figure without strict dieting or back-breaking exercises. Just eat sensibly and take 4 Marmola Prescription Tablets a day until you have lost enough fat -- then stop.
Marmola Prescription Tablets contain the same element prescribed by most doctors in treating their fat patients. Millions of people are using them with success. Don't let others think you have no spunk and that your will-power is as flabby as your flesh. Start with Marmola today and win the slender lovely figure rightfully yours.
Yeah, apparently the desire to magically lose weight without having to work at it isn't new at all.
There's also this one, but I'm not going to bother typing up the copy--the main point is the illustration. Again, eerily familiar.
Next time: some actual vintage fiber-related tidbits! Probably significantly less interesting than this stuff, unless you're into yarn like I am.










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